CodeBaby to Work With Anthem Blue Cross Blue Shield in Colorado to Help Improve Enrollment Experience

June 30, 2015 Katherine Wells

CodeBaby Intelligent Virtual Assistant Technology Will Provide Online Self-Service Experience for Anthem Customers Through Education and Navigation

Colorado Springs, CO, June 30, 2015 –– CodeBaby, a global customer engagement and intelligent virtual assistant (IVA) technology provider, today announced that Anthem has selected CodeBaby to help improve the enrollment experience for Anthem customers by better engaging them through education and navigation assistance.

With the healthcare market drowning in consumer confusion and lack of terminology understanding, CodeBaby is positioned to assist Anthem with helping increase their consumers’ healthcare literacy, and thereby make better healthcare decisions.

“Partnering with Anthem to help them with their customer engagement strategy is validating not only for our technology, but for our expertise of the problems facing healthcare organizations today,” said Ray Catudal, director of healthcare consulting, CodeBaby. “We are setting the standard for using IVA technology to create engaging and impactful customer experience in today’s complex online world.”

About CodeBaby
CodeBaby is a global digital engagement and intelligent virtual assistant (IVA) technology provider. Leveraging emotional engagement and video game expertise, CodeBaby’s solutions drive engagement and retention for Fortune 500 customers within healthcare, financials, banking, and eCommerce. CodeBaby is an Oracle Gold partner, and was recently named a 2014 eHealthcare Leadership Award Winner for providing innovative solutions in healthcare. Visit us at http://www.codebaby.com or follow us on LinkedIn and Twitter @CodeBaby.

Contact
Katherine Wells
CodeBaby Corp.
pr@codebaby.com
719.387.8358

About the Author

Katherine Wells

Katherine has 25 years in high-tech marketing, product management and corporate communications. She is a gadget-girl, which is one of the reasons she is passionate about connecting people with innovative solutions and technology that solve real problems. Her objective at CodeBaby is to help businesses increase conversions and build lasting loyalty by putting their customer/consumer in control of their user experience. Connect with Katherine on LinkedIn and Twitter!

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