CodeBaby® Helps Maximize Website Outcomes with Suite Update

August 19, 2011

Making it easier to optimize customer experience, CodeBaby puts the right tools into agencies’ hands

COLORADO SPRINGS, Colo. – (August 19, 2011)CodeBaby, a company changing the dynamics of online engagement with its fully animated web-based digital characters, today released their latest version of their CodeBaby Conversation authoring tool CodeBaby Suite. A cloud-based technology that empowers users to drive specific online outcomes through the creation and delivery of engaging online conversations using 3D animated characters, the newest version of Suite is easier to use, with user interface upgrades and new tools that streamline character development.

Key upgrades in the latest CodeBaby Suite release include:

  • An improved account portal and expandable advanced properties for easier navigation.
  • The ability to quickly produce character dialogue through a more focused user experience driven by the “character conversation map,” a centralized feature which enables most of the character capabilities.
  • An intuitive dialogue box builder with live preview which allows instant user additions and edits.
  • An interactive guide and a how-to guide which saves users valuable time by reducing the need to troubleshoot.

“There has been a tremendous evolution in online engagement and development tools since we first released CodeBaby Suite in 2010,” stated Tony DeLollis, chief technology officer at CodeBaby. “Our latest Suite release represents the very best technology improvements of the past year and a half combined with extensive research into the needs our users have expressed as important to them. The end result is a product that we are all very proud of and one that we know will help our customers achieve the customized outcomes they demand from their websites.”

CodeBaby Suite, a SaaS web application, allows marketers and agency partners to engage viewers in a meaningful and lasting manner by creating an experience using informative and interactive conversations. Each character and conversation meets a client’s call to action goals, such as: add-to-cart, free trial sign-up, customer service, product up-sell and lead capture. Through extensive analytics, CodeBaby Suite users are able to track and fine-tune their conversations to measure, improve and validate the value of their digital representatives.

“We are at a very exciting juncture in optimizing website outcomes as the lines of social and digital interaction are blurred,” noted CodeBaby CEO Dennis McGuire. “Simply put, the ‘new normal’ in digital will bring about a more engaging experience. By making CodeBaby Suite more accessible and easier to use, we are really pushing the development envelope to ensure our partners have the ability to improve web traffic engagement and ultimately drive outcomes that are meaningful for their customers.”

For marketers interested in CodeBaby Suite, please contact Partners(at)CodeBaby(dot)com. Additional information regarding CodeBaby can be found at http://CodeBaby.com. You can also connect with us for real-time updates, industry insights and general CodeBaby fun and culture on Facebook and Twitter.

About CodeBaby:

CodeBaby is a privately held Internet software company whose leading-edge technology enables companies to quickly and easily create high-quality, realistic digital character conversations that engage online customers and eLearners to optimize results. These customized and interactive conversations are creating value for a rapidly growing number of Fortune 1000 companies as well as mid-sized clients. With extensive analytics, CodeBaby allows clients to track and tune Conversations to achieve dramatic results that include lead capture, cross-sell / upsell, customer service, online learning, and other web tasks.

 

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